Powerful visual branding in design and print sets you apart in a competitive marketplace, but it is essential to recognise that the tone of voice used in your text also plays a major part in this process.

An instantly recognisable logo and a strong and consistent identity throughout all marketing and communications materials are key to establishing your school’s personality and ethos. From prospectus to letterhead, we’ll create brand guidelines so that everything produced for your school keeps your name at the forefront, and projects one constant image.

From logo to final print

The first step might be the creation of a new logo for your school, or a few simple refinements to your existing logo. Remember, your logo will be one of the most instantly recognisable symbols in your local area, so it’s vital that we get it right. 

A strong and consistent school identity

Once your logo has been agreed, we will start to develop your school’s identity and apply it to all of your marketing and communications materials, both in print and through electronic media.

This will be your school website, social media and advertising campaigns, prospectus, flyers, magazine, stationery, business cards, minibus and signage. We’ll also create brand guidelines for you so that everything produced for you has exactly the same style and consistency.

Powerful, persuasive copywriting

The same goes for the copywriting on all of your marketing materials. Our professional copywriters can either skilfully write your content in full or take your written copy and give it a powerful, consistent and concise tone of voice. 

Expert print sourcing and management

The whole process is rounded off with our print management service. We can source high quality litho, web and digital print from some of the best printers both locally and nationally. We’ll take away the hassle and give you excellent print every time, at the best possible price.


Call Mitchell-Armstrong today on 01223 569336 or email us for an initial school marketing consultation.