Based on our many years’ experience in school marketing, we believe that careful and well-placed advertising works well.
We can help to identify the best advertising opportunities for you as part of your overall school marketing strategy. You can use press advertising to keep your target audience fully informed about everything that’s happening at your school, to broadcast all of your good news and to promote key events.
In fact, we’re big supporters of using a variety of media to promote schools. Not just local media either. We will also advertise further afield, as parents will travel some way to take their children to what they believe is the best school for them.
It is just as important to have a dedicated press office set up and running within your school. Then you can make sure that a constant stream of updates about your school is shared with news agencies as they occur. Mitchell-Armstrong can give you plenty of advice on setting up and training for press coverage, and creating and distributing informative press releases covering a variety of topics.